BUSINESS
Coffee and Cocoa farmers in Uganda have been urged to adopt risk management strategies in order to navigate through volatile market and currency fluctuations.
This was during ABSA Bank’s Business Banking Workshop held at Golden Tulip Hotel, Kampala on Thursday.
Rahmah Masagazi, Absa Bank’s Head of Financial Market Sales, stressed the need for exporters to assess risk exposure and make informed decisions.
“Businesses must evaluate their risk tolerance, particularly in large financial transactions,” she advised.
Masagazi recommended embracing hedging programs to manage risks associated with fluctuating market conditions. This structured approach enables businesses to protect themselves against unfavorable price movements while benefiting from favorable changes.
Ann Wachira, Head of Commercial Asset Financing at Absa Bank, emphasized strategic cost planning and decision-making for long-term growth.
“Partner with us to mitigate risks and ensure business stability,” she offered.
As Uganda’s coffee and cocoa sectors expand, exporters must prioritize risk management to ensure sustained profitability and growth.
By adopting proactive risk management strategies, ABSA Bank believes that Ugandan coffee and cocoa exporters can safeguard their businesses and capitalize on market opportunities.
